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  • The footwear brand Tamaris is going online with a fresh look thanks to its new responsive shop. Launch Site

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  • Tamaris is a Wortmann Group brand. Wortmann Schuh-Holding KG, with headquarters in Detmold, is one of the biggest shoe production and sales companies in Europe.

  • We carried out a relaunch of the online shop for Tamaris that makes the Web presence optimally accessible on any device and also optically presents Tamaris as a lifestyle brand with a fashionable look and feel. With a striking range of trendy footwear, Tamaris has acquired the status of Europe’s best-known shoe brand. The label creates a diverse shoe world every season, just waiting to be discovered by fashion-conscious women.

    The new online shop is an appropriate platform for that purpose: with a responsive, modern design, high-quality product presentation and inspiring content in the magazine area, it offers a contemporary mix of shopping and editorial content.

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  • We took on responsibility for the conception, design and project management of the Tamaris online shop relaunch. The online shop, based on Demandware and our developments, was technically implemented on the client side. We focused on user-friendliness and optimised product presentation in the conception and design. The clear design of the shop provides the customer with orientation at a glance. The product detail page presents the comprehensive information on each item in a particularly user-friendly and clear way. Subtle animations refine the list views, making shopping more enjoyable.

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